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September 20, 2026

Social media graphics

create posts, covers, and campaign visuals

Open this workflow

Before you start

  • A post or campaign brief.
  • The placement format and any brand or subject references.

How to use this workflow

  1. Step 1

    Choose the image shape for the destination before generating the creative.

  2. Step 2

    Describe the message, subject, and visual hierarchy in Image Create.

  3. Step 3

    Check the crop and readability on the intended screen size, then adapt the selected image for other placements.

What to check

Changing aspect ratio can change composition; review each placement rather than treating it as a guaranteed crop.

Prepare the inputs

  • Choose the exact placement and aspect ratio before creating the image. Note areas covered by the destination’s interface and leave essential text clear.
  • Set one message and one visual priority. Prepare approved brand and product references for a series.

Choose the right controls

Use Image Create for the base creative and a reference-compatible model when consistency matters. Review text support for a text-forward post. Build a single approved direction before adapting it to other placements.

Troubleshoot the result

  1. The crop loses the message

    Use Resize to reposition or expand the composition for that placement. Inspect newly generated edges and read the image at phone size; a different aspect ratio can require a different layout.

  2. Variants lose brand consistency

    Return to the same approved references and preserve the lighting and hierarchy rules. Review the group together and correct drifting logos or product details individually.

Continue with an approved result

Save approved variants with their intended placements. Animate a suitable still for a short clip, or use Direct for a sequence with narration; opening either workflow does not submit a generation.

Model controls to review

  • Ideogram 4.0

    Review layout and text controls for the placement.

Related workflows

  • consistent brand assets

    create with saved brand context and reusable assets

  • resize and outpaint

    adapt an image to a new aspect ratio

  • short-form video

    create vertical or horizontal clips for social formats

Sources and basis

  • Ideogram 4.0 inputs and settings in DayGen — DayGen product information; accessed September 20, 2026