Consistent brand assets

Before you start

• Approved brand context, logos, and visual references.

How to use this workflow

1. Step 1

   Organize reusable context in Brand Studio.

2. Step 2

   Select the relevant brand assets when preparing a new image or campaign.

3. Step 3

   Check the generated work against the brand identity, including colors, logo shape, and product details.

What to check

Saved context improves repeatability but does not replace brand review or guarantee exact reproduction.

Prepare the inputs

• Select approved logos, product references, colors and examples of acceptable composition. Separate fixed brand facts from flexible creative direction.
• Decide which identity must repeat across the campaign and which elements may change for each placement.

Choose the right controls

Prepare reusable context in Brand, then choose a creation model that supports the required references. Brand context and the model’s accepted visual inputs are separate controls; inspect both before generating.

Troubleshoot the result

1. The logo or brand color shifts

   Compare the result with the approved asset, including small-size legibility. Correct the affected detail before producing variants; do not use a distorted generation as the new brand reference.

2. The campaign feels inconsistent

   Keep the reference set, lighting direction and composition rules stable. Change the message or placement deliberately, and review the variants together rather than approving them in isolation.

Continue with an approved result

Reuse the approved assets for social placements and product visuals. For video, inspect brand details during movement and occlusion, then assemble approved shots in Direct when a sequence is needed.

Model controls to review

• FLUX.2 [pro]

  Review reference support before reusing approved brand imagery.

Related workflows

• reference-guided images

  guide output with products, places, styles, or other visuals

• product visualisations

  create product and packaging concepts

• social media graphics

  create posts, covers, and campaign visuals

• consistent brand video

  create clips with saved brand context and assets

Sources and basis

• FLUX.2 [pro] inputs and settings in DayGen — DayGen product information; accessed September 20, 2026